The coatings industry is changing. Customers and suppliers are growing, operating costs continue to rise and competitors are getting larger. We need to grow our company if we’re to continue delivering the most efficient coating solutions to our customers. That’s what One Hempel – One Ambition is all about – and we’re focusing on three core areas to make it a reality.
Continuing to build to 2015
For us, implementing a new strategy is a bit like building a house. Our previous strategy, One Hempel – Everywhere, laid the foundations by improving our skills and ensuring every customer, wherever they are in the world, gets the same high quality Hempel service. Now, we’re ready to construct the rest of the house.
Starting with five ‘pillars’ – a sequence of focused projects across five key organisational functions – we will continue to construct our house of ambition. Once completed, the pillars will provide a solid base for our roof structure: our strategy’s three core segments: Decorative, Protective and Marine.
A stronger company
We’re creating a stronger company ready to face a changing industry. One Hempel – One Ambition is a major step towards making the most of our brand, history and capabilities – allowing us to control our destiny from now until 2015 and beyond.
Our bold strategy requires new ways of thinking about the market and the world. Innovation and creativity are critical. And every person in Hempel will play a vital role.